Supernormal Profit: Perfect and Imperfect Competition
Market Structures · Micro
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MC
AC
D = AR = MR (perfect competition)
AR = D (imperfect competition)
MR (imperfect competition)
Supernormal profit
In both market structures the firm maximises profit where MC = MR, and price is read from the demand (AR) curve at that output. Here average cost is low enough that price is above AC at q₁, so the firm makes supernormal profit: (AR − AC) × q₁.